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Saturday, March 22, 2014

Precision Camera University t-shirt logo!




Held in New Braunfels, Texas at the T Bar M resort, Precision Camera University brings together novice to advanced photographers for a three-day workshop. For this event, registrants choose three classes (one per day) from five, allowing them to focus on specific aspects of photography - HDR, wedding, portrait lighting, and workflow are some of the topics covered.

The past few years the t-shirt logo was unoriginal and nothing to write home about. This year I was allowed the time and creativity to design the above mark. One of the design elements that almost didn't make it is the dial; Some people will get it and others won't. I choose to think that people are bright enough to ask why the edge has ridges. After all, photographers are typically creative thinkers and can deduce why design elements exist. Thankfully, I won the design battle with help from Mandy, Director of PCU.


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